Day 1:
Monday – Sports Marketing 📊
Workshop with KitBrix:
Learn how to build a brand and create marketing campaigns within the sports industry.
Focus:
Introduction to sports marketing strategies and career paths in the industry.
Day 2:
Tuesday – Athlete Management & Sports Law ⚖️
Workshop with Activate and Sheridans Law:
Explore athlete management, commercial agreements, sponsorships, and contract planning.
Focus:
Gain insight into legal aspects of working with athletes, clubs, and agents.
Day 3:
Wednesday – University Visit & Football Stadium Tour 🎓⚽
Visit to University of Derby:
Learn about sports courses, including sports science, coaching, and football journalism.
Football Stadium Tour:
Visit a Premier League or Championship football stadium with access to all areas and behind-the-scenes insights
Day 4:
Thursday – Coaching & Sports Science 🏃♂️
Workshop with Activate Management:
Understand the basics of coaching and its role in the development of athletes at grassroots levels.
Practical Coaching Session:
Develop a training plan for a chosen sport (football, cricket, rugby) and conduct a practical coaching session for peers.
Day 5:
Friday – Sports Journalism & Technology in Sports 📰📱
Workshop with Pete Lansley:
Dive into sports journalism, both digital and print, and learn about courses that can help kickstart a career in this field.
Practical Session:
Group commentary or match reporting, where participants will create and present summaries of a sports event.
Workshop with MVP:
Experience interactive workshops using the latest sports technology, including data analysis and live feedback systems.
During the week students will have the opportunity to use the gym and swimming pool facilities at the start and end of each day.